European Commission Press Release: ‘Consumer protection: enabling sustainable choices and ending greenwashing’

22 March 2023
Brussels

The European Commission launched a proposal on regulating common criteria for combatting greenwashing and misleading environmental claims. The new legislation will give European consumers “more clarity, stronger reassurance that when something is sold as green, it actually is green, and better quality information to choose environment-friendly products and services.” 

Read the press release here:

Consumer_protection__enabling_sustainable_choices_and_ending_greenwashing

Read the Proposal for a DIRECTIVE OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL
on substantiation and communication of explicit environmental claims (Green Claims
Directive) here:

Proposal for a Directive on Green Claims

Watch the launch of the proposal here: